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SEO increases sales

Why do high search engine rankings increase your sales? High search engine rankings are the perfect way to get more website visitors, more customers and more sales. Recent statistics show that having high search engine rankings is the key to the success of your online...

Check page index

Having a website is critical in this day and age for any business that wants to be discovered. Website owners are under the impression that if they have a website, they can be found via the search engines. This is not always the case. I have seen many websites that...

Anchor Text

Keyword Anchor Text: The uses of anchor text is a very important technique in assisting a website with search engine rankings. This can pertain to both on page as well as off page optimisation. This is the process whereby one would have a hyperlink that links to...

Google EMD update

Google have just announced an update to their algorithm called exact match domain (EMD). What EMD actually means is websites that have a domain name that will contain generic search terms eg. www.teethwhitening.com where teeth + whitening is a generic search term are...

Bounce rates

You may have come across this term “bounce rate”and wonder what it means. No, this is not counting the amount of times a ball goes up and down. This term is actually an important ranking factor in terms of your website popularity. To sum it up, it means...